Code of Conduct
We, the employees of Qfact, have established a set of core values which define expectations and promote accountability. Each of us is expected to practice and support others in adhering to the following code of conduct:

Ethical Communication:
We communicate openly and honestly in a diplomatic manner with a positive intent.

Individual Commitment:
We conduct ourselves in a way that is true to our personal selves, professional selves, colleagues and clients.

Respect:
We understand and acknowledge others with consideration and courtesy in the way we listen to, speak to and trust others.

Trust:
We earn and keep trust by demonstrating confidence in ourselves and others.

Teamwork:
We recognize our weaknesses and strive towards strength. We recognize our strengths and celebrate those achievements. We acknowledge the fact that achievements greatly depend on our ability to work together as a team.

Attitude:
We approach day-to-day events with optimism and positive intent. We aim towards finding solutions as to how something can be done rather than concluding why it cannot.

Professionalism:
We present and conduct ourselves in a manner that reflects favorably on ourselves, Qfact and the marketing research industry. Each of us is accountable for our actions and for performing to the best of our abilities.